Packaging for jewelry is an expression of the consumer's psychology, product attributes and brand concepts. The packaging directly influences the desire of consumers to purchase. Packaging is a very important factor in realizing the use and value of products.
Jewelry packaging has a number of functions. It protects the products, provides information about the goods and facilitates their use. Jewelry packaging can be a very powerful tool for establishing affinities between consumers and products.
The five main elements of a successful jewelry packaging design are: shelf impact, readability and appearance, trademark impression and functional features.
Paper Jewelry Packaging Boxes Manufacturer
The jewelry packaging boxes of the China jewelry packaging manufacturer are composed of three main components.
Shape is the overall appearance, such as the dimensions, shape and size of the product display. In daily life we encounter three types of forms: natural form, contingency and artificial form. When we study the form of an object, it is important to find a general form, one that can be applied to all properties.
Form is an aspect of the form. It is one of the many kaleidoscopic shapes that law takes. The form is made up of lines, points, and faces. Jewelry packaging box designers must know the characteristics and expressions of the various morphological components. This is what gives the formal beauty of the jewelry.
We must consider package shape from the point of view of the formal beauty law. The formal beauty law for jewelry packaging design combines the characteristics of the product to create a perfect design. The aesthetics of box shapes are based on eight factors: symmetry, balance, stability, lightness, harmony, echo and repetition laws, rhythm, rhyme and analogy, scale and proportion, change and unification laws.
Manufacturer of plastic packaging boxes
two. Composition elements
Composition is the complete image of the jewelry box, including the text, logo, graphic, and other components. This combination creates the overall look of jewelry packaging. The product design composition factor, trademarks, graphics, texts and colors applied correctly, properly, beautiful can be described as excellent design work.
1. Text design
The words are symbols which convey information and emotions. They also express the topic. Brand name, product name, advertisement text, production company, or unit that distributes the box of jewelry reflect its essential contents. The package must include these words.
Text design for jewelry packaging should be simple, vibrant, easy to understand, and memorable. The font design of jewelry packaging should be able to reflect its uniqueness, as well as the nature, characteristics and character. It also needs to have a good aesthetic function. It is important that the layout and design of both the words on the box are harmonious.
2. Trademark design
The trademark is an icon, it represents enterprise, organisation, commodities, and other facilities. Trademark is an art form that has a close process. It is related to the fields of politics, economics, arts, and law. A trademark's characteristics are determined by both its form and function. The trademark aims to communicate the complexity of its contents in an easier, more generic form in a small area, and also requires that its observer understands its meaning within a short time. The trademark can be broken down into three types: the graphic trademark, the word trademark and the combination text-graphics. The design of a successful trademark should combine creative expressions in an organic way. According to design requirements, creativity is an idea of synthesis, induction and summary. Through the philosophy, it can be abstracted to an image.
3. Design - Graphics
Graphics of packaging box decoration refers mainly to images of products, as well as other decorative images. Graphics should be used to express both the external and internal components of an image, and communicate information in visual form. The positioning of graphic design plays a crucial role in achieving this goal. Positioning is the art of understanding the entire content of a product. This includes many aspects such as its sex, meaning, and current status of similar products.
The graphics can be categorized into two categories: decorative shapes and geometric shapes.
It is divided between representational and abstraction methods. To represent contents or properties, figurative figures, landscapes and animal patterns are often used. The abstract technique is used in the traditional Chinese paintings for freehand brushwork. It can be applied to the geometric points, lines and planes composition patterns, skin texture effects, or color pieces. Jewelry packaging designs often combine both representational and abstract expressions techniques.
Painting techniques, photography and other physical graphics. The main type of packaging for jewelry is painting. Depending on the design of the box it's necessary to illustrate the product and place the order. Comparing it to photography, there are more choices, greater refinement, and a general sense of freedom. This is an effective way to advertise, promote and beautify products. The commercial determines packaging design, but it must highlight the true image of goods to reflect the image of consumers.
To achieve unity in form and content of graphic design, designers must create designs that reflect the culture of their time, the ethnic style they are using, and the economy.
4. Color design
Jewelry packaging is a design that relies heavily on color. The use of color is a great way to highlight and beautify products. Color of Jewelry Packaging Box is used to create the overall design. Color of jewelry packaging boxes must be flat and uniform. This is the highest generalization and extraction of colors. Jewelry packaging box is an art form that is inspired by the color and association of the people. The color of the packaging box is also restricted according to the process, materials, uses and sale area.
Colors in jewelry packaging are bright and attractive, and have a strong appeal and competition to encourage consumers to purchase and increase sales. Cosmetics use soft middle tones. Small hardware and machinery, tools and small equipment are commonly colored in blues, blacks, and other cool colors to convey solidity, precision, and durability. The characteristics of different commodities are also varied. Designers should be aware of the consumer's interests and habits, and the international and national trends.
Black plastic packaging boxes manufacturers
The texture and the material used to make packaging are considered as elements of the materials. Packaging often has a visual impact. Surface change and surface shapes of various materials can achieve the best packaging effect. The skin-like texture of the packaging material is different, regardless of whether it's paper, PVC, wood, bamboo, or metal. Different materials and a properly configured configuration can create different sensations for consumers, such as novelty, luxury, or coldness. The material element plays a major role in the design of jewelry packaging. This is closely related to packaging's function, economic costs and the recycling and production of waste packaging. In modern society the use of colors in packaging has been a part of the culture. It includes the use of food, clothing, and other aspects of life, and the enjoyment of all. We are often too busy in the supermarket or market to take the time to appreciate the beautiful colors and unique shapes of the goods. The color of the box is a powerful visual attraction.
We all know that the human eye has an effect of light, which allows it to observe the color and beginning of objects and recognize their objective existence. The visual activity disappears if there isn't any light. And there will be no color. It is not optical reflectivity or absorptivity that is different. Therefore, there is a difference in color. In all objects, an object may absorb up to seven different colors.
Designing a packing box is a constant exploration. Pursue the positive feelings in human life. Packaging design is the combination of art and science. It is applied to product packaging in order to beautify and protect the appearance. The dual nature is a combination of art and goods.